5 Ways to Write in Your Own Voice for Your Business
1. Just write. To write in your own voice for your business, don’t judge your writing or think too much about it. Save that for the editing and proofreading stage later.
2. Don’t strain to sound like how you think you should sound. Otherwise, your writing might become stiff and formal, lapsing into the passive voice and businessese. Don’t catch those conditions.
3. Show some personality. “Being yourself” makes your writing lively and engaging — that includes aiming for a laugh now and then. Humor is sometimes tricky and subjective, but if you handle it well, it comes across well.
4. Stop editing what you’ve just written. Don’t change a sentence you’ve just written. This constipated form of writing, in which you’re constantly crafting the perfect sentence, stifles creativity and prevents perfection.
5. Don’t rewrite endlessly. Like the above, for some people, this has become a pastime. Constantly editing your work in search of perfection (which doesn’t exist) is also a form of procrastination, which is an excuse not to show your writing to the world. If you doubt your abilities, it’s easier to hire a professional (like me).
Feel like you’re writing in a foreign language? Discover how to write in your own voice for your business to impress others and gain the right clients.
Quotes
“If you are not afraid of the voices inside you, you will not fear the critics outside you.” ~ Natalie Goldberg
“When you find your authentic voice, it’s like stepping into a comfortable pair of shoes. The rhythm and pacing of your words feel right, as if they’re meant just for you.” ~ Shirley Kawa-Jump